Cradlepoint MBR1400W Specifications download pdf (Page 27)

Exercise 1: Customer Churn

Purpose:

 Learn how to use SPSS Modeler to identify customers likely to

churn via classification modelling.

SPSS Modeler Exercise Objectives:

 Preview Data within an Input Node and review Type Node

 View data via Data Audit, Table and Distribution

 Create a Decision Tree Model predicting churn and review output

 Evaluate Model Accuracy

Scenario:

 As the Director of Customer Retention at Hello Telco, Inc., you will

create a customer churn model that defines the target of a new

customer retention campaign.

Hello Telco, Inc.

1 2 ... 22 23 24 25 26 27 28 29 30 31 32 ... 73 74

No comments

Cradlepoint MBR1400W Specifications Page 27